Objectives:
- Refresh existing grand rounds promotional materials
- Increase attendance at Grand Rounds 2020 events
Deliverables:
- Perform research of past grand rounds promotions within network as well as other network practices and strategies
- Develop and finalize the strategic communications framework and plan for 2020 Network Grand Rounds events
- Develop Grand Rounds 2020 thematic concept and content for materials to attract visibility and a large audience/attendance for 2020 grand rounds events
- Work with Kettering Health Network designers to finalize identity and visual support materials
- Prepare growth strategies
- Manage communications with CME team and marketing department
- Provide effective communications counsel and support for Kettering Health Network team as needed and as time allows